This company’s exciting advanced spectroscopic technology can find a methane leak on the ocean floor from 8 miles away or detect COVID in your breath—in 10 seconds. Our team provided a range of branding and marketing services to Agnoscis, including a complete visual identity and website.
Our relationship with Agnoscis grew out of our team’s longstanding involvement with the NIH’s Rapid Acceleration of Diagnostics initiative, a program launched during the pandemic that enabled dozens of companies and scientific teams to launch new diagnostic technology into the world.
Brand Identity
Messaging
Website Design + Development
Pitch Deck Content + Design
The Agnoscis Molecular brand identity nods to unique aspects of their technology. The logo mark is inspired by the internal mechanics of their portable spectrometers, where light waves reflect back and forth within the cavity’s reflective walls.
Supporting art and messaging highlight the extraordinary ability of this equipment to detect volatile organic compounds in breath and microenvironments with a sensitivity that is a million times more sensitive than standard (absorption) spectroscopy—literally pulling data out of invisible matter. The overall look and feel balances the depth of their science with the lightness of air.
